AKRON, Ohio (August 18, 2005) Roadway Express was awarded "Best In-line Grand Award" at TS2 2005, a trade show and conference for the trade show industry.
The 2005 Best of Show winners were announced during the show, which was held in Washington, D.C. Out of the 176 exhibits on the show floor, the winning selections were based upon the following judging criteria: brand identity and product presentation, exhibit environment, exhibit personnel effectiveness, and the overall "wow" factor.
The Roadway display highlighted Sealed Exhibit Service, which provides complete security and protection for tradeshow shipments during transit. When exhibitors use the Sealed Exhibit Service, their tradeshow shipments are placed behind a barrier, which is secured with two uniquely numbered tamper-proof rod lock seals. Once loaded on a Roadway truck, a shipment moving under Sealed Exhibit Service is not touched until delivery to its final destination. Roadway Sealed Exhibit Service includes an on-time delivery guarantee.
The Roadway 10-foot by 20-foot brushed metal booth structure featured large, single-image graphics printed on curved and straight fabric panels with overhead spotlights. A 42-inch plasma television played the Sealed Exhibit Service promotional video. Cards with attached keys were given to attendees by booth staffers wearing t-shirts bearing the word "security." There were 24 winning keys that could unlock the Sealed Exhibit prize truck, which contained prizes hidden inside boxes designed as crates.
"Roadway Express is proud that our booth was recognized with the Best In-line designation from TS2," said Terry Gilbert, executive vice president, sales and marketing. "Sealed Exhibit Service is part of our continuing evolution of industry-leading services that address the challenging needs of exhibitors. We provide the right service, the right people, at the right time to meet exhibitors' expectations."
TS2 is owned and operated by National Trade Productions (NTP), a leader in the production, management, and marketing of trade expositions, conferences and special events, and sponsored by the Trade Show Exhibitors Associations (TSEA).
About National Trade Productions
Celebrating its 29th anniversary, National Trade Productions is a leader in the production, management, and marketing of trade expositions, conferences and special events. NTP has expertise in a variety of industries, including security, transportation, government, communications, health care, public works, information technology, education, manufacturing and engineering. NTP also has the industry's longest history of launching and producing events for the federal government, including GOVSEC, U.S. LAW, and FOSE. NTP's creative division, Creative Solutions Group (CSG), offers associations, show organizers and corporation's leading edge design and creative services to complement NTP's legacy of marketing expertise. CSG is a full service agency that specializes in marketing strategy and campaign development, copywriting, graphic design, branding and identity, and Web development.
About Trade Show Exhibitors Association
TSEA, sponsor of TS, represents more than 1,600 members from the United States and abroad. The mission of the association is to enhance the expertise of professionals in exhibit and event marketing by providing knowledge, resources, and networking opportunities to industry professionals who use the trade show and event medium to promote and sell their products, as well as those who provide them with products and services.
About Roadway Express
2005 marks the 75th anniversary of Roadway Express, a leading transporter of industrial, commercial and retail goods. Roadway Express offers a variety of innovative services to meet customer needs, including Time-Critical, Time-Advantage and Exhibit Transportation Services. Roadway Express provides seamless transportation between all 50 states, Canada, Mexico and Puerto Rico. Global logistics solutions for import and export shipping are provided in conjunction with Meridian IQ, a subsidiary of Yellow Roadway Corporation. Service within Canada is provided by Reimer Express Lines Ltd., a Roadway Express subsidiary. Roadway Express is a subsidiary of Yellow Roadway Corporation (Nasdaq: YELL), one of the largest transportation services providers in the world. Yellow Roadway Corporation provides a wide range of asset and non-asset-based transportation services integrated by technology.
Headquartered in Overland Park, Kansas, Yellow Roadway Corporation employs approximately 70,000 people.